What we do
We offer our website visitors and magazine readers an authentic local experience of Mallorca. We provide inspiration for travellers to the island about all you can do and see here. In a nutshell, we influence the decisions of millions of visitors to Mallorca on where to stay, eat, drink, and what to do and see.
FOUNDER AND MANAGING OWNER
Who we are
In September 2003, Dr. Helen Cummins established a website (abc-mallorca.com) with the aim of providing high quality information about Mallorca for holiday-makers and those living on the island.
In order to build brand awareness a magazine of the same name was launched in April 2004. The popularity of the magazine grew very quickly and is now considered to be the number 1 lifestyle publication for the island.
Never losing sight of her initial goal, Helen continued to invest in the digital side of the business growing the annual visits to almost 6 million in 2019. By 2020, the company has successfully evolved into a multi-brand digital and print media organization.